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From 1.1.2018, culture gets a new focus at Gewista. 
The consolidation of Gewista’s Art & Culture cultural unit and the company kultur:PLAKAT GmbH which is specialised in mini-posters has produced KULTURFORMAT GmbH which is a “one stop shop” for all culture and event customers who can now book the complete media portfolio through one contact. Daniela Grill, the founding CEO of kultur:PLAKAT GmbH who has until now also been responsible at Gewista as Director of Arts & Culture is the sole CEO of the new company.
“Through the merger of the Gewista Arts & Culture cultural unit with kultur:PLAKAT GmbH and the resulting KULTURFORMAT GmbH, we are pleased to be able to offer our customers Gewista’s complete media portfolio and the well-known, tried-and-tested cultural spaces from one provider,” says Daniela Grill, CEO of KULTURFORMAT GmbH. “The new uniform corporate image and an in-house designed web presence which is available under www.kulturformat.at underscores the clear, customer-oriented structures.”
 
“The new KULTURFORMAT GmbH” continues Grill “stands for varied, attractive and affordable advertising options which we will continue to offer to those engaged in the cultural sector and to event organisers at special culture rates. We create the perfect Media Mix for every event, ranging from platform boards at metro stations, classical advertising columns, banners, mini-posters on lamp posts and switch boxes, billboards, transport media and digital to the urban highlights, City Lights.”
 
Networking with local culture and event scene, continual expansion and the quality of our range as well as promotion of cultural diversity - so that even small initiatives receive the public attention they deserve - will still continue to be major concerns of ours” Grill concludes.
 
“We make advertising in the culture sector affordable for everyone with our offering to cultural advertisers,” Gewista CEO Franz Solta says “and we offer the best advertising setting in all of Vienna and further for everything from the smallest happening to the largest event. At Gewista, as 100% shareholder in KULTURFORMAT GmbH, our service concept is at the forefront: from the advisory initial consultation about planning and production until posting on the street - KULTURFORMAT guides through the whole process with the experience of the largest Austrian Out-of-Home company. With Daniela Grill as CEO of the company, we have a top quality professional in the culture and event advertising sector. She established the whole sector in our group and has managed it extremely successfully to the present day.”

Contact:
Christian Brandt-Di Maio
E-mail: christian.brandt-dimaio@gewista.at
Mobil: +436641000 807

Published in 2018