ISPA GmbH, the all-round specialist in outdoor advertising which is owned by Gewista WerbegesmbH and the Styrian company Ankünder GmbH (51% Gewista/49% Ankünder) and Megaboard GmbH (owned 100% by Gewista) which focuses on large-format advertising, are merging as of the start of 2018 and will be trading under the name Megaboard GmbH from now on. The “new” Megaboard GmbH will in future offer both company’s complete product and service portfolio. The ownership structure of the “new” Megaboard is changed to the effect that Gewista now holds 51% of the shares of the company and Ankünder (in which Gewista has increased their share from 24.9% to 33.3% at the same time) now holds 49%. The operative Manager is Michael Januskovecz who has carried out this role at ISPA until now. Dieter Weber will represent Ankünder in the board of management.
Regarding the merger and his new role, Michael Januskovecz, founding Director of ISPA and now Director of the “new” Megaboard” said: “The merger of the two outdoor advertising specialists, ISPA and Megaboard, is a step in the direction of being even more service-oriented and offering an even wider range to our customers. On the one hand you have the former ISPA portfolio - which is now Megaboard’s - spanning from total campaign planning to production to long-term advertising and signage solutions, on the other hand you have the MEGA locations with their landmark character which guarantee MEGA advertising impact at highly urban hotspots; together they give a top-quality “one-stop shop” for outdoor advertising. I would also like to thank the shareholders for the trust they have placed in me and I’m looking forward to working together with the whole team of the “new” Megaboard.
Michael Januskovecz (52), has worked for ISPA advertising for the last 34 years. He collaborated in the development of ISPA, had a crucial influence on it and helped it achieve a successful position in the Austrian and Eastern European Out-of-Home market. Since 2000, in his role as Director, he has been steering ISPA Advertising which was integrated into Gewista at the turn of the millennium. Since the beginning of the year Januskovecz has been acting as CEO of Megaboard which has merged with ISPA advertising.